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Our Story

One PM. Zero Code. AI Did the Rest.

The story of how a product manager who can’t write code shipped a production AI platform in under 3 months.

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How It Happened

The Problem

I spent six months job hunting. 100+ applications, maybe 3 callbacks. I knew customization worked — research shows tailored resumes get 2.1x more interviews. But 90 minutes per application across 50 jobs while working full-time? That’s 75 hours I didn’t have. I tried ChatGPT — it hallucinated skills I didn’t have and sounded like everyone else’s resume.

The Pipeline

I built myself a personal Claude pipeline. Upload resume, paste job description, get a tailored version in minutes. It worked — my callback rate tripled. My brother Casey (who built CouchSurfing to 14M users) saw it and said: “The tech exists to do this right. Why isn’t anyone building it?”

The Build

I’m a PM who can’t write code. Not a line. But I understand systems, architecture, and what good output looks like. I opened four Claude Code windows and directed them like an engineering team — one as tech lead, three as developers working in parallel. Under 3 months later: full production platform. Backend, frontend, AI pipeline, Chrome extension, 57 templates, payment system, GDPR compliance. My GitHub has two contributors. Both are Claude.

The Choices

I used Claude Opus for platform architecture — the best reasoning model for design decisions. Claude Sonnet for resume generation — Anthropic’s best model for high-quality work at scale. No subscription model, credits that never expire, 14-day money-back guarantee. These choices cost me recurring revenue. I made them deliberately because I watched people get quietly billed for months by tools they forgot they signed up for. I didn’t want to build that.

By the Numbers

<0

Months to Production

From zero to full platform

0

AI Processing Steps

Per resume generated

0

Expert AI Reviewers

Per resume generated

What We Stand For

Every decision reflects the product we wanted when we were job hunting.

Deliberate Quality

Claude Opus for architecture. Claude Sonnet for generation. Not the cheapest models — the right ones. Most AI products quietly downgrade to protect margin. We made specific decisions about what each part of the system needed.

Honest Pricing

No subscription. Credits that never expire. 14-day money-back guarantee. These decisions cost recurring revenue. We made them because we watched people get quietly billed for months by tools they forgot.

Verified, Not Generated

Our pipeline checks every claim against your actual resume. If the AI tries to add a skill you didn't mention, it gets caught. ChatGPT hallucinates 20-40% of content in complex tasks. We built verification into every step.

Built to Ship, Not to Raise

No VC funding. No board meetings. No growth-at-all-costs pressure. One founder, AI tools, and a focus on making the product genuinely useful. When we ship a feature, it's because job seekers need it.

The hardest part wasn’t the code — it was making the output not sound like AI.

Built by One Person. Powered by AI.

GF

Gabriel Fenton

Founder

LinkedIn

I’m a PM who can’t write code. Not a line. But I understand systems, architecture, and what good output looks like. I opened four Claude Code windows and directed them like an engineering team. Under 3 months later: full production platform.

My GitHub has two contributors. Both are Claude — Claude Code on my desktop, Claude.ai on my phone. I wrote nothing. Every commit was AI-generated while I directed the architecture, product decisions, and quality. The limiting factor wasn’t coding knowledge. It was product thinking.

The result: a 7-phase AI pipeline with 5 specialized expert reviewers that customizes your resume in minutes. Every claim verified against your actual experience. No subscription. Credits that never expire. 14-day money-back guarantee.

Under 3 months

Build time

1 person

Engineering team

7-phase

AI pipeline

57

Resume templates

CF

Casey Fenton

Co-Founder & Advisor

Casey built CouchSurfing to 14 million users. He’s the one who saw Gabriel’s personal pipeline and asked: “The tech exists to do this right. Why isn’t anyone building it?” Now he advises on growth strategy and scaling — bringing platform-building experience from a company that changed how millions of people travel. Gabriel runs day-to-day operations solo. Casey makes sure the growth decisions are sound.

Questions?

Email gabriel@imvivid.com

We read everything and respond to most.

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